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Travel Marketing

Mainland Chinese expats in HK favour Douyin and WeChat: report

8 November 2024

Media CoverageCharlene Ree,China Marketing Solution,China Media Solution,Travel Marketing,Xiaohongshu

How can AI be leveraged in community engagement?

30 September 2024

Media CoverageCharlene Ree,China Marketing Solution,China Media Solution,Travel Marketing,Xiaohongshu

Charlene Ree, Our CEO & Founder, Dives into Chinese Tourists’ Innovative Social Media Travel Trends on SCMP’s Insightful Exploration

9 September 2024

Media CoverageCharlene Ree,China Marketing Solution,China Media Solution,Travel Marketing

EternityX’s Fresh Brew of Insights:
Discover the World of Chinese Travelers

14 August 2024

BlogChina Marketing Solution,China Media Solution,Travel Marketing

EternityX: A Spectacular Conclusion to Two Major China Travel Industry Events – TravelDaily Conference and ITB China 2023!

27 September 2023

BlogChina Marketing Solution,Travel Marketing

EternityX’s Xiaohongshu Workshop: Empowering Brands for Xiaohongshu Holiday Marketing Success!

21 September 2023

BlogChina Influencer Marketing,China Marketing Solution,China Social Media Marketing,Travel Marketing,Xiaohongshu

Maximising Opportunities in the Greater Bay Area Market: Best Practices and Effective Strategies for Hong Kong Tourism Marketing

7 June 2023

BlogChina Influencer Marketing,China Marketing Solution,China Media Solution,China Social Media Marketing,Travel Marketing,Xiaohongshu

What Do You Need to Know about Golden Week Holiday 2023?

6 June 2023

BlogChina Marketing Solution,China Media Solution,Marketing Technology,Travel Marketing,Xiaohongshu

Unlocking the Secrets of Chinese Travelers during the ‘Golden Week’ Holiday

17 May 2023

Press ReleaseChina Marketing Solution,Chinese Expats,Travel Marketing

Seize China’s Outbound Travel Rebound to Reconnect with Chinese Tourists!

17 January 2023

BlogChina Marketing Solution,China Media Solution,Marketing Technology,Travel Marketing

Charlene, CEO of EternityX is Invited by SCMP to Share Her Insightful Commentary on How AI Analytics Could Provide Valuable Data to Retail Sectors in HK

15 June 2022

Media CoverageCharlene Ree,Marketing Technology,Travel Marketing

Counting on Marketing and AI to Stay On One’s Travel Wishlist

8 December 2021

Media CoverageCharlene Ree,China Marketing Solution,Marketing Technology,Travel Marketing

Dispelling The Myths Behind the Scenes: How The Netherlands Board of Tourism & Conventions Boosted The Number of Likes by 28% in Just One Week!

4 June 2021

BlogSocial Media Marketing,Tourism Board,Travel Marketing

Luxury House Cartier x Hainan Shopping Paradise

12 April 2021

BlogTravel Marketing

Chinese AI Marketing Platform EternityX Aims for SEA Tourism Rebound, Posted on Marketing Magazine

4 January 2021

Media CoverageChina Marketing Solution,Marketing Technology,Travel Marketing

EternityX Crowned “Innovation Award For Marketing Technology Of The Year” At Top Touch Awards 2020!

1 January 2021

BlogChina Marketing Solution,Marketing Technology,Travel Marketing

Thailand Is Gearing Up For When The Borders Reopen To Chinese Health And Wellness Tourists

19 December 2020

BlogChina Marketing Solution,Travel Marketing

EternityX Helps SEA Brands Capture the Chinese Tourism Rebound

9 December 2020

Press ReleaseTravel Marketing

EternityX Joins 2020 TravelDaily Conference

25 November 2020

Press ReleaseChina Marketing Solution,Travel Marketing

Macau’s Hospitality & Tourism Sector Showing Signs of Recovery – Sands China Success Case Study

28 October 2020

BlogChina Marketing Solution,Travel Marketing

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Remy Wong, Head of Business Success

Remy has over 10 years of Media sales experience covering different digital marketing channels, specializing in China digital marketing.

Remy is focused on connecting global clients with the China market and establishing agency partnerships worldwide. He plays an instrumental role in EternityX, responsible for global business development expansion in SEA, Oceania, Europe, and Asia

Prior to joining EternityX, Remy was the General Manager at Qihoo 360 HK, focusing on business development, and bringing Qihoo 360 to the worldwide stage.

Neil Yan, Managing Director - Global

As the Managing Director of EternityX, Neil leads Hong Kong & Macau BD and AM teams, providing all-round digital marketing services for luxury, banking & finance, beauty & cosmetic, travel retail, and airline clients; service range includes Google, Facebook, Programmatic, MCN, social maintenance, OTA, and direct media buying. Neil has market experience in Global, China, Hong Kong, Macau and Taiwan, and was awarded the MediaWorks championship by Campaign Asia-Pacific. He gained two years of working experience in a Nasdaq-listed company’s media and account management team, traveling across Hong Kong and Shanghai. For the past project, he conducted local marketing campaigns for one of the largest fast-food brands in Hong Kong, achieving the top ranking in both Google and Apple App and reached outstanding ROI.

David Lee, Chief Financial Officer and Head of Product Innovation

David Lee is a financial and legal strategist and entrepreneur. He is currently the CFO and Head of Product Innovation of EternityX Marketing Technology Limited, China’s acclaimed pragmatic AI marketing technology platform empowering cross-cultural, cross-border connection between global brands and consumers.

David’s career has been propelled by an innate curiosity to deeply understand the business models of various industries, the financial mechanics underpinning these models, and a profound passion for technology. At EternityX, he plays a pivotal role in integrating Generative AI into the company’s solutions, driving not only the enhancement of marketing strategies but also fostering creativity, innovation, and efficiency in product development and operations. Beyond his role at EternityX, David applies his financial, legal acumen and strategic expertise to identify compelling early-stage startups and investment opportunities, including those that harness the potential of AI.

Prior to his current role, David served as a legal counsel at Simpson Thacher & Bartlett, one of the world’s leading international law firms. He provided strategic advice to founders, management teams, and various international financial institutions on matters ranging from strategic decisions and private financings across different stages, to initial public offerings and other corporate matters. David played a key role in advising Alibaba on its landmark IPO in the United States, as well as the IPOs of prominent Internet companies such as Qutoutiao (趣頭條). David also advised international financial institutions in numerous high-profile transactions involving companies such as Weibo (微博), Qunar (去哪兒), and Vipshop (唯品會).

Victor Lee, Chief Strategy Officer

Victor has over 10 years of experience covering all aspects of digital marketing, in China as well as globally. Victor is focused on identifying and driving revenue opportunities, establishing strategic agency networks and partnership, and growing client relations. He plays an instrumental role in EternityX, responsible for its account management and ad operation team, as well as in its global business development expansion to Europe, Japan and Korea.

Cecilia Cheng, Executive Director

Cecilia has multicultural experience having studied and worked in the media industry in UK as well as Hong Kong, where she developed in-depth knowledge on Print and Digital Media planning and buying. Since joining EternityX, Cecilia played an important role in enhancing company cross-department communication efficiency, leading the account management team in serving client with professionalism, and is instrumental in assisting the business development team to advance expansion roadmap and strategies.

Cecilia’s professional expertise are highly recognized by industry clients, and she has been selected by Campaign Asia in 2022 as one of the Women to Watch in Greater China.

Tony Skvarc, Sales Director, ANZ

With over 15 year’s sales experience working across digital, out-of-home and radio, Tony has a keen understanding of the ever-evolving advertising landscape. With a strong focus on client relationships, Chinese consumers and data-driven campaigns, Tony is passionate about providing outstanding results for his clients.

Luke Bussell, Director, ANZ

Luke has 20+ years’ experience in advertising and media across digital, radio, publishing, content and TV, including leadership roles in commercial, strategy, cross-platform and business development across Australia and the United Kingdom. Luke has a passion for identifying new advertising technology and making it available to his clients and agencies to maximise their campaign performance.

Winmin Tang, Managing Director, R&D

Winmin is passionate about digital marketing technology and has deep understanding on its ecosystems in the China market. Winmin was previously the Managing Director of Research and Development at Guang Zhou Shunfei Information Technology Ltd., leading the development of its DSP and increase the system’s ability to handle the increase in daily requests from 100 million to 50 billion. Winmin also previously led the successful development and deployment of customized DMP for China Merchants Bank.

Charlene Ree, Founder & CEO

Charlene is an established digital trailblazer and a growth-centric serial entrepreneur. She blends her strategic and execution acumen with her deep knowledge and passion for digital businesses. With two decades of experience in digital advertising, Charlene has spent her endeavour in identifying, growing and efficiently deploying resources to core competencies and successfully implementing go-to-market strategies. As the founder and CEO of EternityX Marketing Technology, she aspires to act as the bridge between China and the rest of the world, empowering brands to build a true connection with their target audiences, thus bringing lifelong brand value and increased revenue for their businesses.

Prior to founding EternityX, Charlene co-founded Httpool Asia, the APAC regional hub of Httpool Group and one of Hong Kong’s leading cross-channel advertising networks and digital performance providers that was later sold to a subsidiary of SONY in 2017. Prior to that, Charlene has spent time in various international digital media companies in Hong Kong and New York from Yahoo! to IPG and Publicis Groupe agencies.

Charlene was recently named as one of the Women to Watch 2021 by Campaign Asia. She is often invited as speaker for conferences, events, panel discussions and webinars on a wide range of topics including those related to digital marketing and China digital ecosystem. Charlene is widely recognized as a thought leader in the industry, and was featured in various world-renowned media publications.