Chinese expats in Singapore form a significant demographic that brands have been eyeing to fuel sales growth in the year of pandemic recovery. To provide perspective on this growing expatriate community that is shaping the country’s consumer market, leading AI marketing platform EternityX conducted a survey that looks at the spending and investment habits of Chinese expats in Singapore to better understand their potential to contribute to the country’s economy. Article featured on Yahoo! Finance.
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Download our Research as to Chinese Expats in Singapore:
Inside the Mind of a Chinese Expat – Singapore, Consumption
Inside the Mind of a Chinese Expat – Singapore, Investing Habits